The GRE’s Growing Role in MBA Admissions

For years, the GMAT was the test everyone associated with business school. If you wanted an MBA, you signed up for the GMAT–no questions asked. However, that landscape has started to shift. More business schools than ever now accept the GRE, and thousands of applicants are rethinking their testing strategy.

So, why the change? Some students discover that the GRE format plays to their strengths. Others like the flexibility: the same score can open doors to both MBA programs and other graduate degrees. And let’s be honest, when you’re balancing work, life, and the stress of applications, being able to choose the exam that feels like the better fit matters.

If you’re starting your MBA journey and considering the GRE, you’re not alone. In this guide, we’ll explore why more business school applicants are choosing the GRE, how it compares to the GMAT, and how Manhattan Prep Powered By Kaplan offers GRE prep built specifically for MBA-bound students–helping you connect your test prep to the skills and strategies business schools value most.

Why MBA Applicants Are Considering the GRE

Not long ago, choosing the GRE over the GMAT for an MBA felt unusual. Today, it’s becoming the norm. Here’s why more business school applicants are making the switch:

• Widespread Acceptance at Top Programs: Ten years or so ago, the GRE wasn’t even on the radar for most MBA hopefuls. Now, some leading business schools in the U.S., like Harvard, Stanford, MIT Sloan, and others, welcome GRE scores alongside GMAT results. 
• Flexibility for Multiple Graduate Paths: Many students considering an MBA are also weighing other graduate programs in fields like public policy, international relations, or even data science. The GRE is accepted across a wide range of disciplines, so one strong score can keep multiple doors open. 
• A Test Structure That Plays to Different Strengths: The GMAT is known for its data-heavy Quant section and unique Integrated Reasoning, while the GRE leans on vocabulary-driven Verbal and more straightforward math concepts like algebra and geometry. Neither test is objectively easier–it really comes down to which format better matches your personal strengths. 
• Weighing the GRE and GMAT Equally: Many MBA programs state there is no preference between the GRE and GMAT. Both test scores are considered equally valid in evaluating applications. What matters most is how competitive your score is relative to the applicant pool. That said, policies can shift from school to school, so be sure to verify the application requirements of each school you are applying to. Only use the GRE for your MBA application if your target school accepts it.

GRE vs. GMAT for MBA: Key Differences

When deciding between the GRE and GMAT for MBA admissions, the main question is: which test will help you show your strengths? Below, we’ll break down how they compare in test content, admissions policies, and student fit.

GMAT Quant vs. GRE Quant

• GMAT Quantitative Reasoning: Known for its difficulty, especially in data sufficiency and problem-solving. It often challenges even strong math students.
• GRE Quantitative Reasoning: Covers many of the same topics, like algebra, arithmetic, and geometry, but the question style is more straightforward. For some students, the GRE math section feels less intimidating.  

GRE Verbal vs. GMAT Verbal

• GRE Verbal Reasoning: Heavy focus on vocabulary and reading comprehension. Expect text completion and sentence equivalence questions that test world knowledge and context. 
• GMAT Verbal Reasoning: Centers on grammar, logical reasoning, and argument analysis. Strong critical thinking skills often make the difference here.

How Business Schools View the GRE vs. GMAT

For today’s MBA applicants, the biggest question isn’t whether schools accept the GRE–it’s how they use it in the admissions process. Business schools have spent the last decade broadening their policies, and the GRE is no longer seen as a backup option. Here are a few key ways admissions offices now view the GRE compared to the GMAT:

• Do MBA programs prefer the GRE or GMAT? Most MBA programs make it clear on their admissions sites that GRE and GMAT scores are reviewed with the same weight. The message is simple: choose the exam that allows you to put your best foot forward.
• Are schools comfortable with GRE scores? Yes. What was once treated as an “alternative” exam in the MBA admissions process is becoming fully normalized. Admissions officers regularly highlight the GRE alongside the GMAT in application instructions and class profiles.
• Should you double-check each program’s policy? Absolutely. Even with this broad acceptance, individual policies can vary. Some schools still highlight GMAT ranges more prominently, while others publish GRE and GMAT data side by side. Reviewing each program’s admissions guidelines ensures you know exactly how your scores will be considered.

How to Prepare for the GRE for MBA Success with Manhattan Prep Powered By Kaplan

Getting ready for the GRE can feel like another full-time job on top of work, school, or life in general. That’s why the prep you choose matters–it has to be realistic, effective, and tailored to how you learn. Manhattan Prep has been helping students tackle this test for decades, and our resources give you both structure and flexibility. Pair that with smart study habits, and you’ll put yourself in the best position to succeed.

Here are a few ways to approach your GRE prep:

• Pick Your Study Format: Some people thrive in a live, interactive class. Others need the flexibility of logging in late at night or early in the morning. Manhattan Prep offers both options with courses, books, and practice tools designed for different learning styles. 
• Map Out Your Timeline Early: MBA deadlines sneak up fast. Give yourself at least a couple of months of focused prep so you’re not cramming in the final weeks before your test date. If you’re not sure where to start, Kaplan offers 1-month, 2-month, and 3-month GRE study guides that can help you build a realistic schedule. 
• Target the Sections That Carry the Most Weight: Admissions teams pay close attention to your Quant and Analytical Writing scores. Make sure you’re putting in extra reps here, even if Verbal is your strong suit. 
• Practice Like It’s the Real Exam: A practice test isn’t just about seeing your score–it’s about building the stamina you’ll need on test day. Sit down, time yourself, and get used to the pressure. 
• Work on Weaknesses, Not Just Strengths: Manhattan Prep’s adaptive practice tools can help you zero in on areas of improvement. Getting better in those areas often leads to the biggest score jumps. 

The GRE doesn’t have to be intimidating. With the right prep partner and a clear plan, you can raise your score and strengthen your MBA application. 

Start with Manhattan Prep Powered By Kaplan’s GRE for MBA Prep Courses

Who Might Benefit from the GRE or GMAT

Choosing between the GRE and the GMAT can feel like a tough call. Both are respected by business schools, and both can lead to the same MBA programs. The key is figuring out which exam highlights your strengths and aligns with your long-term goals.

When the GRE Might Be the Better Fit

• You’re stronger with words than numbers. If reading comprehension, writing, and vocabulary come naturally to you, the GRE’s Verbal section gives you more opportunities to showcase those skills.
• You want to keep your options open. The GRE can be used for a variety of graduate programs, not just MBA admissions. It’s a smart choice if you’re exploring more than one academic path.
• You prefer a more straightforward question style. The GRE’s math section covers familiar topics like algebra, geometry, and arithmetic without the abstract logic puzzles found on the GMAT. 

When the GMAT Might Make More Sense

• You’re confident with numbers and analysis. The GMAT’s Quant section tests problem-solving, data interpretation, and logic. If you enjoy analytical challenges, this test may feel more intuitive.
• You’re targeting quantitative careers. Applicants planning to work in finance, consulting, or other data-driven roles may find that a strong GMAT score reinforces those career goals. 
• You prefer logic and structure over memorization. The GMAT’s Verbal section focuses on grammar and critical reasoning rather than vocabulary, which can appeal to test takers who like clear rules and logical patterns. 

In the end, both exams can take you where you need to go. What matters most is choosing the one that fits your strengths–and gives you the best chance to stand out in the admissions process. 

The Next Step in Your MBA Journey

Business schools now welcome both the GRE and the GMAT, so your focus can shift to preparation–how you’ll study, practice, and reach the score that puts your application in the best light. 

Manhattan Prep offers GRE prep built for ambitious MBA applicants who want more than standard test prep. With expert instructors, small interactive classes, and tailored study resources, these courses are designed to help you master the material and perform at your best on test day. 

For business school candidates, the GRE for MBA course provides an even more focused approach–connecting GRE prep directly to the skills MBA programs look for. It’s a practical, results-driven way to prepare for the exam and strengthen your overall application.